"Tell me, Mr. Penney, what is the secret of your success?" Many boys and girls have wanted to know the answer to this question, for Mr. J. C. Penney, founder of the now famous Penney stores across the United States is one of the finest examples of American enterprise at its best.  Young people today can learn much from the life of Mr. Penney.  They can learn the importance of right goals in life, hard work, honesty, courage, and fairness.   And above all they can learn how to put into everyday practice the Golden Rule of treating others as we want them to treat us.

From the dust jacket